Amazon growth agency based in British Columbia — supporting brands across Canada
Amazon growth agency based in British Columbia — supporting brands across Canada
Amazon PPC · Premium A+ · Product creative
From creative refresh to efficient scale on Amazon: Premium A+ Content, new listing images, optimized PPC and creator content working together.
This case study summarizes campaign-period results reported for Good Morning Snore Solution, alongside the original creative assets BIE produced. Figures are in US dollars.
Campaign-period figures as reported; exact dates are not stated in the client report. Results vary and do not guarantee future outcomes. No medical claims or endorsement.
Project snapshot
Good Morning Snore Solution, a consumer sleep-related product sold on Amazon.
Premium A+ Content and a rebuilt listing image stack.
Optimized Amazon PPC across exact, core, research and category or competitor targeting.
JoinBrands influencer UGC used for video ads and the product page.
The challenge
The listing creative needed a refresh to explain the product clearly and build confidence, while advertising costs were under competitive pressure. The goal was balanced, profitable growth rather than traffic alone.
Strategy and execution
01
Problem and solution framing, credibility comparisons, FAQs and a comparison module.
Deliverable: Premium A+ designed by BIE
02
New listing images created to support clarity and trust on the product page.
Deliverable: Refreshed listing images
03
Sponsored Products exact and core targeting, research campaigns, and category and competitor targeting.
Deliverable: A structured advertising mix
04
JoinBrands influencer UGC used as video and product-page assets.
Deliverable: Creator assets for ads and PDP
Reported PPC and sales metrics
US dollars. Campaign-period totals and averages as documented in the client report; exact dates are not stated.
$47,239
Total PPC spend
$146,403
Trackable PPC sales
3.15
PPC ROAS
Reported average
32.37%
ACoS
Reported average
15.14%
TACoS
Reported average
6.84
Total-sales ROAS
Reported average
$1.25
Average CPC
98.67%
Buy Box
3,780
Total units
81,697
Sessions
~4.6%
Implied overall CVR
3,780 units / 81,697 sessions
How to read this: ROAS, ACoS and TACoS are reported averages and can differ slightly from figures calculated from totals. The report’s PPC and organic unit split is not shown here because it does not reconcile with total units. These figures describe advertising efficiency and do not prove that any one creative change increased conversion.
Key moves reported
According to BIE’s client report, the following moves supported results:
Reported to have supported clarity and trust on the product page while CPCs climbed.
Sponsored Brands, Sponsored Brands Video and Sponsored Products research widened reach without relying only on branded terms.
Negative keyword and placement tuning aimed to contain ACoS as competition increased.
Creator assets supplied video and product-page content.
Buy Box stayed at 98.67% so ad spend could translate into sales.
Creative gallery
Assets reproduced from the original client report.
Listing image set, version 1.
Listing image set, version 2.
Listing image set, version 3.
Premium A+ Content module designed by BIE.
Amazon Brand Store design.
Search placement evidence
Point-in-time views from the original report. They show where the product appeared; they are not performance claims.
Amazon search results snapshot annotated for keyword, sponsored and organic ranking.
Keyword ranking table from the original report.
Client feedback
“BIE worked on our Amazon presence, content, ads, and creator assets, so we could grow efficiently without chasing vanity metrics.”Nancy Markley, Good Morning Snore Solution
Related services
Campaign structure, keyword strategy and spend control.
Explore Amazon PPCPremium and standard A+ designed to support shopper decisions.
Explore A+ ContentImages and content that explain the product clearly.
Explore Listing OptimizationAmazon PPC and listing optimization.
Read the case studyListing images, Premium A+ and Brand Story.
Read the case studyFAQ
BIE combined Premium A+ Content, a rebuilt listing image stack, optimized Amazon PPC and a JoinBrands influencer content push, as documented in the client report.
The client report labels them campaign-period totals and averages but does not state exact dates. We show them as reported campaign-period figures, in US dollars.
No. PPC ROAS and ACoS describe advertising efficiency. The report notes that the creative refresh supported stable conversion while CPCs climbed, but it does not isolate the effect of any single change.
No. BIE provides Amazon marketing and creative services. This page makes no medical claims and does not represent any medical endorsement.
Yes. Request a Growth Audit and we will review your listing creative, advertising structure and reporting together.
Your Amazon business
Request a Growth Audit and we will look at how your listing creative, PPC and reporting fit together.
Results shown are specific to this client and period. BIE provides marketing services and makes no medical claims.
